LDR 6010 - Strategic Planning

Credits: 3

This course introduces the student to the basic concepts and tools of strategic business planning and management. The overall framework within which leaders plan and make decisions is studied. Students explore the notion of strategy and how it relates to competitive advantage and success. Students discover different strategic tools to evaluate environmental threats and opportunities, including using industry competitive forces analysis. The course shows how to identify organization strengths and weaknesses and how to develop competencies. Students study the strategic positioning of an organization in its industry and the necessary factors responsible for strategy execution.

Graduate