BUS 3050 - Management of Marketing

Credits: 3

In this course, you will examine the discipline of marketing as it relates to todays world, both domestic and global. You will analyze multiple marketing strategies and explore consumer behavior in various target markets. Related topics include how to make strategic marketing decisions related to product and service offerings, including distribution, promotion, and pricing. (3) Limited to online program students.

Prerequisite(s): None
Undergraduate